BUSINESS AREAS

Social Media

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Geschaeftsfelder: Marketing Communication

Siemens Blogosphere

Already in 2006, Virtual Identity developed the Siemens Blogosphere, a dialog based platform for internal communication. The platform offers employees the opportunity to create their own weblogs to share information in the Siemens intranet.

Accompanying Social Media Monitoring was the basis to identify and utilize the potential of blogs. Virtual Identity developed the concept and was responsible for the initial monitoring of the Blogosphere.

Employees can follow recent blog activity in the realtime overview. In the active dialog area, the most active blogs are displayed. Via the blog navigator on the entry page of the Blogosphere, all employee blogs can be reached.
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