Munich, 13 March 2008
To celebrate its 250th anniversary, the MAN Group worked closely with Virtual Identity to create a website which brings the company’s exciting history to life. The website is now online at http://www.250-jahre-man.eu/de/.
Employees, the general public and the press can browse through the company’s history – from its foundation to the present. The site includes stories about the most vibrant personalities who shaped the company as well as information on MAN’s most significant innovations. People can experience the major impact MAN had on German industrial history and the advancement of mobility worldwide.
The site also gives interested people the opportunity to find out more about the Group's anniversary year activities. The interactive design and use of multimedia content invite the user to rediscover the company, its history and visions for the future.
Virtual Identity supported MAN in the development of the concept and design, and was also responsible for the technical implementation.
About MAN
The MAN Group is one of Europe’s leading industrial companies in the area of transport-related engineering with annual sales of around €15.5 billion (2007). MAN supplies trucks, buses, diesel engines, turbomachinery as well as industrial services, and has around 55,000 employees worldwide. The MAN Group holds leading market positions in all its business areas. MAN AG, based in Munich, is one of the top 30 companies listed on the German stock exchange (DAX).
About Virtual Identity
Virtual Identity connects brands and companies with our networked society. Founded in 1995, the agency develops Web-based solutions for brand management and corporate communication. Virtual Identity has around 70 employees at its offices in Freiburg, Munich and Berlin. Clients include: Allianz, Carl Zeiss, Evonik Industries, Festo, Haufe Mediengruppe, HypoVereinsbank, Infineon, Lexware, MAN, SAP, Siemens and Vitra.
